Jeffrey Barbour
November 29, 2022

Why do you do what you do?
At this point I no longer have a choice. It's who I am. It's my identity. My affiliation. It's how I relate to and understand the world. It's what I know and do best.

How long have you been doing it?
I began doing this seriously and full time in 1996. Wow, so 20 years.

What does it mean to you to be Mindful?

It's a very unique experience to spend ones days in work of this nature. Creative and intensely physical work. It is simultaneously very focused and singular as well as free and loose. It's truly a zen state. In my work as I dive deeply into the day I achieve a prolonged meditative state and can be totally present and capable of contemplating big picture questions, you know, the meaning of life stuff.

How are you Mindful in your craft?

As I became more skilled and adept within this modality, something I feel very lucky to have found, it opened up a pathway to a deeper life. And now I no longer have a choice as work and life have melded and become one. Mindfulness is a matter of integrity and responsibility and service to something bigger. Something outside one's self.

What do you love about Mindful Supply the brand?

Firstly I love the design. Straight up, just cool stuff. But to go beyond just cool stuff and pay respect to a greater cause and take full responsibility for all phases and aspects is an all too rare business model. I hope more will come to realize that profitability goes well beyond a P&L report and spreadsheets. Collateral factors must be considered and Mindful Supply seems to be proving that ethics and compassion can create a banging product and a profit.

Where is your studio located and please share your contact info for sales.

My studio and home are all one located in NW Geeensboro. You can see my work at


Jeffrey Barbour